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Paul Rand

Paul Rand
Paul Rand, American graphic designer and art director (d. 1996)

Paul Rand was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the Swiss Style of graphic design.

15 August 1914

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